“The blues market is only about two to three percent of the music market, whereas if you look at rock, for instance—well that’s more like forty percent. See, if you can corner that market, you can make more money,” Trenton Ayers explained to me…
The two-hour concert film includes performances by Bonnie Raitt, Jeff Tweedy, Win Butler & Regine Chassagne of Arcade Fire, Eric Church, Gregg Allman, and more